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At Building Better Agents, we are dedicated to helping agents build successful real estate careers.

The real estate business can be a fun, exciting, and very satisfying career. But you have to survive the endless competition and swings in the market to truly reap the benefits. We help agents develop a plan, build a database and work smarter to uncover the keys to success as a real estate agent. All without cold calling, door knocking and chasing expired listings.

meet the building better agents leaders

Kerry Lucasse

Founder, Building Better Agents
Agent/Owner at eXp Realty

"After 10+ years with eXp Realty, I can honestly say that it's changed my business and my life. I love giving back and helping other agents become the best they can be."

Kerry Lucasse is the agent/owner of Urban Nest, one of Atlanta’s top real estate teams. She has received numerous awards, including eXp ICON Agent 6 years in a row, #1 Agent and #1 Team at eXp Realty, and KW Rookie of the Year. Kerry’s digital marketing background has resulted in an extremely profitable lead generation system.

Her guidance and expertise have helped thousands of agents on her eXp Realty revenue share team build successful real estate businesses, generate more leads, and expand their teams into multiple states. She loves giving back and helping other agents become the best they can be.

Our Mission & Philosophy

“Whether you’re just getting started or actively growing your real estate business, we're here to help you gain the courage and confidence needed to start dreaming big, being real and acting with purpose.”

Jon Mendelsohn

Building Better Agents Sales & Attraction Coach

"Passionate about helping agents master scripts + prospecting techniques to attract more clients."

Jon is a true master of scripts, systems, prospecting and cold calling. In his very first year in real estate (2016), he did nearly $9M in volume, selling 36 homes. Since that time, he has partnered up with top agents in competitive markets where he and his team set the listing appointments and his partner agents close the deals.

Once he streamlined that business, he shifted his focus to attracting top agents to eXp Realty. Over the years, he’s built systems that help his fellow eXp agents attract more people to the company through his coaching company, RevShare Builders Coaching. All of the agents on the Building Better Agents team at eXp get access to Jon on a weekly basis.

Kary Perry

Building Better Agents Marketing Coach

"I'm dedicated to teaching real estate agents digital marketing strategies that will help you grow your business online."

Kary Perry is the owner of Curb Creative helping real estate agents grow their businesses online. Kary graduated with her MBA from Georgia Tech and worked on international marketing campaigns at Procter & Gamble. Kary flipped the script on her 10+ years of marketing experience into multiple profitable businesses in digital marketing, brand strategy and real estate.

Kary was one of the largest lead generators at eXp Realty in her first year as an agent, her development company was selected to film with HGTV just two years into flipping, and she has coached countless real estate agents on how to design, build, and grow their businesses online. Kary believes it’s never too late to flip the script on life and go after your dreams.